Softies - Semi moist training treat

Soft training treats without the chemicals.

Our first of two limited-ingredient dog treats, Softies are prepared slowly with care to remove moisture but lock in the flavour your dog will love. We keep them soft using molasses instead of propylene glyco. The amazing smell of these treats will make your dog dial phone numbers or make your bed possibly. 

Each 6oz bag is about 150 treats, depending on how generous you want to be. Originally offered as a limited edition treat, we've decided to keep Softies around due to the great feedback from our customers. 

What makes softies better than other soft dog treats?

  • Small for training
  • Great for smaller dogs
  • Aromatic to motivate dogs
  • Nothing sourced overseas


  • Chicken
  • Molasses
  • Brown rice flour
  • Beef
  • Paprika
  • Rolled oats
  • Flaxseed meal
  • Rosemary extract

Natural dog treats you can trust

  • No ingredients sourced overseas and made locally in an inspected facility
  • Free of chemicals, artificial dyes/colours or preservatives
  • Your dog will love them or we'll buy your Softies back from you

Nutritional Value:

Calorie Content (calculated):

4241.4 kcal/kg
4.2 kcal per 2 treats

Guaranteed Analysis/Analyse garantie:

Crude protein……….Min 9.0%

Crude fat… ………...Min 0.51%

Crude Fibre.………..Max 4.2%

Moisture.…………...Max 11.5%

Ash……….………...Max 4.67%


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